Harvard Business Review

JUNE 25, 2015

We believe that CEOs need a partner for innovation inside their companies, someone who will create and defend processes, incentives, and metrics that encourage radical ideas and find new areas for growth. This is not a CTO role or a role that reports to the CEO. You do not work for the CEO, or alongside the CTO, CIO, and CFO.

Entrepreneur 8

Entrepreneur CTO Business Model CEO 8

Harvard Business Review

AUGUST 24, 2016

This isn’t the fault of the technology or the CTO, who usually manages it. Because it involves software, many companies make it the CTO’s responsibility. But relationship management also depends on policy, incentive structures and people. It’s a result of misguided strategy. Turning data into action.

CRM 8

CRM Execution CTO Metrics 8

Harvard Business Review

OCTOBER 26, 2018

Dharmesh Shah, founder and CTO at HubSpot and an immigrant to the United States, writes about many of the changes he made on an ongoing basis in order to fit in, from getting rid of his accent, to changing his appearance, and even temporarily changing his name to David. Encourage employees to obtain international experience.

Globalization 8

Globalization Long-term Diversity CTO 8

Harvard Business Review

JUNE 26, 2014

We’re lucky to have an amazing CTO with a deep knowledge of e-commerce and strong desire to partner with the business, and a strong team behind him. Frankly, it’s still a work in progress, but the teams are aligned through incentives and organizational partnership. It required months of planning and puzzle-solving.

Brand 10

Brand CTO Marketing Retail 10