Rich Gee Group

JANUARY 5, 2011

I’m regularly on the road to travel, meet new people, network, and bump into friends and colleagues. At the same time such shops have to understand they might have the best brew on planet, but it is not the USP for them. I run a 21st century business: I have a home office where I coach. Starbucks is perfect for #3.

USP 297

USP Licensing Media Industry 297

N2Growth Blog

APRIL 25, 2010

Walking into these organizations is often like traveling back in time 20 years. The Costco experience isn’t what it used to be, US auto manufacturers continue to struggle, the banking industry has been crippled, and government agencies (pick one…USPS, IRS, DMV, etc.) Thanks for stopping by Drew.

Loyalty 418

Loyalty Blog Brand Follow-up 418

CO2

JANUARY 4, 2011

At the time our mission statement was, “ Anything for a buck, as long as it is legal and ethical. &# So we were paid to take a newsletter promotion Sid was doing for his business, we was a gifted writer (and a student of great copy writers), and attach a penny to each of the 18,000 newsletters.

Execution 88

Execution Blog Executive Coaching USP 88