Don’t Coach Integrity Violations – Fire Them!
Marshall Goldsmith
JUNE 22, 2016
I’m in the 90%, and what we do is help leaders achieve positive, lasting change in behavior. For example, a pharmaceutical company called me recently. The HR person said, “We want you to coach Dr. “He’s not updated on recent medical technology,” was the answer. Behavioral coaching only helps if a person has behavioral issues.
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