Harvard Business Review

OCTOBER 11, 2012

Disney's John Carter , which cost close to $275 million to produce, was tagged as a potentially huge, game-changing film. The marketing budget to cement that perception was nearly $100 million, but the opening weekend not only missed financial expectations, it flat-lined.

Film 16

Film Franchising Budgeting Audience 16

Harvard Business Review

OCTOBER 11, 2012

Disney's John Carter , which cost close to $275 million to produce, was tagged as a potentially huge, game-changing film. The marketing budget to cement that perception was nearly $100 million, but the opening weekend not only missed financial expectations, it flat-lined.

Film 15

Film Franchising Budgeting Audience 15

Chris Brady

OCTOBER 25, 2010

Why is "oppressive" marketed as "progressive?" Here is a second group of questions to consider: Why do people who cling to murderous philosophies think they are the most informed, enlightened, intelligent and compassionate? Why does blind ignorance pass for being visionary? " Treat people with respect.

Film 116

Film Blog Letter Politics 116

Chris Brady

JUNE 24, 2010

  Yaobang had been a popular figure among students andintellectuals, standing for the concepts of free markets and democracy in acommunist nation. .   What began as mourning for the loss ofa national leader, Hu Yaobang, grew into a gigantic demonstration known to theworld as the Tiananmen Square Protests of 1989.

Letter 109

Letter Blog Learning-by-Doing Travel 109

Harvard Business Review

JULY 6, 2016

The past year brought a rich array of films depicting connections between a wise, older mentor and a younger person in need of sage guidance, in ways that often defied gauzy stereotypes, from art-house movies like Lily Tomlin’s Grandma to blockbusters like Star Wars: The Force Awakens.

Film 10

Film Mentor Education Fashion 10

Harvard Business Review

JUNE 23, 2015

Machine Shop began to offer its grassroots marketing services to other bands, film studios, TV networks, and brands. I had experience in marketing, business, and finance — all of it outside the traditional music business. Our business now operates like a tech startup, with less hierarchy and far more agility.

Business Model 8

Business Model Merchandising Restructuring Fashion 8