Strategy Driven

DECEMBER 13, 2019

That’s why you should film a short video to place on your website’s homepage, showing the type of customer service your waiters and chefs will provide. Giving away free samples at events gives your customers a sense of what to expect should they make their way through your doors. New menu release.

Film 66

Film Sample Video Industry 66

Harvard Business Review

OCTOBER 18, 2012

Film ratings. As a company that thrives when people consume more content, Netflix routinely serves up personalized recommendations to customers based on their feedback on films they've already viewed. It took about three years before the BellKor's Pragmatic Chaos team managed to win the prize with a score of 0.8567 RMSE.

Wireless 8

Wireless Film Advertising Attrition 8

Harvard Business Review

SEPTEMBER 26, 2011

We are shown a tiny, biased selection of jobs in TV and film (when was the last time you saw an order picker or a quantity surveyor working on TV?). We believe we are making informed choices but in fact most of us are sampling through half-closed eyelids, even mid-career. We need to build better maps. I put research before job search.

Career 14

Career Film Sample Process 14

Harvard Business Review

OCTOBER 24, 2013

We’re all well aware of the fact that marketing is shifting from a landscape where marketers can utilize mass media to speak at consumers, to one where marketers are simply part of the crowd themselves. The bullhorn of radio, television, print and other one-way interruptive marketing approaches are quickly losing efficacy.

Marketing 21

Marketing Content Brand Audience 21