Pulling Together: What it Takes to Build Group Cohesion

RapidStart Leadership

Back in the 1950s, Social Scientist Muzafer Sherif was trying to understand what drives groups apart and what brings them together. His first goal was to see how hard it would be to make them dislike each other. Sherif had the teams of boys live in separate, isolated cabins.

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You Don’t Have to Be the Boss to Change How Your Company Works

Harvard Business Review

Psychologists Muzafer Sherif and Carl Hovland identified a powerful dynamic about attitude change, and gave it a clunky name: the latitude of acceptance. Don’t expect to achieve all your goals in a single shot.