Strategy Driven

DECEMBER 7, 2018

Bandleaders on the late-night are vital #3 characters on the show, including Doc Severinsen, Skitch Henderson, Paul Shaffer and The Roots band. Therefore, our loyalty to the company rises, and we are more productive. Study and utilize marketing and business development techniques. John Wayne and Roy Rogers had Gabby Hayes.

Rogers 62

Rogers Henderson Mentor Learning-by-Doing 62

Harvard Business Review

MAY 20, 2011

Brand loyalty. If the brand represents the category such as Fiber One, iPhone, Whole Foods Market, Geek Squad, or Jeep then other brands will have a difficult time getting considered. A driver of a Focus may or may not be driving a hybrid but there is no such doubt about a Prius driver. Brand equity. Exemplar status.

Aaker 15

Aaker Henderson Brand Competitive Advantage 15

Harvard Business Review

JULY 28, 2016

While Dollar Shave Club represents a growing share of the razorblades market, it is still tiny, it operates with low margins, is made up of an irreverent albeit engineering-savvy team – and is, as yet, unprofitable. And according to a market study by Technavio, the global wet shave market is expected to reach $31.41

Business Model 8

Business Model Retail Brand Henderson 8

Harvard Business Review

DECEMBER 12, 2012

In each example above, you're choosing among the options of exit, voice, and loyalty — or some combination of two of the three (it's difficult to combine all three, although a parent who yanks her kid out of public school but still shows up at school board meetings and gives a little money to the PTA would presumably count).

Airlines 8

Airlines Rogers Henderson Loyalty 8