In the CEO Afterlife

APRIL 24, 2017

Do Less Better is also a culture and a strategy of organizations and their leaders. Do Less Better practitioners are fanatical about focus and de-complexity; herein lies the secret of their success. What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. Strategy tells you what not to do.

Company 177

Company Apparel Competitive Advantage Long-term 177

Harvard Business Review

MARCH 12, 2014

Retaining a leader whose profile no longer fits the strategic imperatives of the business can have disastrous business consequences. Two poignant examples: Steve Ballmer was a strong fit for Microsoft’s challenges when he was promoted to CEO in 2000. Ballmer effectively led this shift and saw strong revenue growth from it.

Strategic Fit 8

Strategic Fit Rogers CEO Strategy 8

Harvard Business Review

FEBRUARY 6, 2014

In one of the most widely scrutinized CEO successions ever, Microsoft directors selected insider Satya Nadella to run the company, only their third CEO pick in the firm’s nearly 40-year history. For finishers, he will have to change its treads—redirect its strategy—while barreling down a highway with no map for what lies ahead.

CEO 8

CEO Bottom-up Strategic Fit Pharmaceuticals 8