In the CEO Afterlife

MARCH 26, 2012

With forty years in the saddle, hundreds of dusty trails and a few fistfights along the way, I have an oasis of management insight in which to draw. Even though I am far removed from the energy drink target market, I’m a little embarrassed to admit my ignorance of the category and what makes it tick. Monster has done just that.

Reis 240

Reis Brand Apparel Energy 240

Harvard Business Review

DECEMBER 7, 2017

retail market at less than 10% as of the first quarter of 2017, online sales are growing at almost 10% per year. REI) charges customers $20 to $40 to tackle the 60-foot climbing walls and structures it has in its flagship stores, offering instruction and also essentially getting customers to pay to try out its mountain-climbing equipment.

Merchandising 11

Merchandising Retail Reis Discount 11

Harvard Business Review

FEBRUARY 3, 2015

Each of these executives offered plenty of ideas when the discussion turned to promotions, social media tactics, and marketing messages. They seemed to think that designing and managing the customer experience is a marketing function, as if the customer is only associated with marketing, and the store only with operations.

Brand 8

Brand Reis Objective Merchandising 8

Thin Difference

APRIL 11, 2019

Holacracy is a way of structuring and running organizations that replaces the conventional management hierarchy. Instead of operating top-down, power is distributed throughout the organization, giving individuals and teams more freedom to self-manage, while staying aligned to the organization’s purpose. Key Elements of Holacracy.

Organization 62

Organization ESOP Cooper Reis 62