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Loyalty Beyond Reason Defined

Leading Blog

This is a post by Brian Sheehan, author of Loveworks: How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace. You can become a Lovemark. * * * Brian Sheehan, author of Loveworks : How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace , is Associate Professor of Advertising at the S.I.

Loyalty 282
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Research: Women Ask for Raises as Often as Men, but Are Less Likely to Get Them

Harvard Business Review

We also examined the idea that women act less assertively in negotiations for fear of upsetting the relationship with their boss or colleagues (some evidence for this has been found in previous research, notably by Emily Amanatullah and Michael Morris in a 2010 paper ). We found no support for this in our data.

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When Research Should Come with a Warning Label

Harvard Business Review

His answer is that in a news market overflowing with facts, facts by themselves go unsold; they require a story—and that story, he says mischievously, needs some kind of bias on the part of the author, “a pair of lenses that slide over reality and aim to bring it more clearly into focus.” But what about peer review?