Strategy Driven

NOVEMBER 13, 2013

Dig hard into your operation to see what’s wrong. One toxic employee can destroy years of customer loyalty. One toxic employee can chase dozens of customers away every day. Copyright 2007-2013 by StrategyDriven Enterprises, LLC. Management & Leadership business management Steve Blue strategydriven'

Price 92

Price Innovation Incentives Learning-by-Doing 92

Harvard Business Review

NOVEMBER 4, 2014

In 2013, the company released a service called Virtual Technician to help existing drivers while also enabling new business models and revenue streams. By capturing information that formerly was available only from an in-person diagnostic test, Daimler Trucks North America creates customer loyalty and reduces risk for commercial drivers.

Engineering 9

Engineering CIO Disruptive Innovation Uncertainty 9

Harvard Business Review

NOVEMBER 4, 2014

In 2013, the company released a service called Virtual Technician to help existing drivers while also enabling new business models and revenue streams. By capturing information that formerly was available only from an in-person diagnostic test, Daimler Trucks North America creates customer loyalty and reduces risk for commercial drivers.

Engineering 9

Engineering CIO Disruptive Innovation Uncertainty 9

Harvard Business Review

AUGUST 5, 2014

McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. To have the influence to help set business strategy for the company, CMOs need to translate customer insights into terms meaningful to senior leadership.

P&L 10

P&L Banking Marketing Call Center 10