Remove 2020 Remove Customer Loyalty Remove Influence Remove Marketing
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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

Trends 366
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Online Marketplace: New challenges to overcome

Strategy Driven

There was a time when the entry of an online alternative in a market would scare the hell out of small offline retailers. The time changed, markets evolved, competition became even harsh, and marketplaces required more innovative ways to make money than the mere commissions. Is the marketplace is a profitable business idea in 2020?

Retail 109
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How to Make Sustainability Every Employee’s Responsibility

Harvard Business Review

” At Unilever, the R&D and marketing departments work in tandem to create and promote products that serve both business and society. Unilever’s waterless soap saves lives by preventing the transmission of dangerous bacteria and saves water, a vital and limited resource in emerging markets.

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Online Marketplace: New challenges to overcome

Strategy Driven

There was a time when the entry of an online alternative in a market would scare the hell out of small offline retailers. The time changed, markets evolved, competition became even harsh, and marketplaces required more innovative ways to make money than the mere commissions. Is the marketplace is a profitable business idea in 2020?

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Ford's Impressive Sustainability Strategy

Harvard Business Review

The hybrid Prius was a legitimate business home run (2 million sold), and it helped both differentiate Toyota's brand as the market innovator and propel Toyota to unprecedented profits. Viera points out that the world may save more fuel between now and 2020 through these incremental improvements than through nascent sales of cleaner cars.