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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

Trends 366
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Recession Survival Tips: How Your Business Can Come Out Stronger

Strategy Driven

Did you know that almost 18 million people were unemployed in the USA in June 2020? Simply put, retaining customers is easier and cheaper than finding new ones. In fact, customer loyalty can make the difference between survival and sinking during a recession. Recession Survival and Other Necessary Skills in 2020.

Tips 65
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Online Marketplace: New challenges to overcome

Strategy Driven

There was a time when the entry of an online alternative in a market would scare the hell out of small offline retailers. The time changed, markets evolved, competition became even harsh, and marketplaces required more innovative ways to make money than the mere commissions. Is the marketplace is a profitable business idea in 2020?

Retail 116
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Online Marketplace: New challenges to overcome

Strategy Driven

There was a time when the entry of an online alternative in a market would scare the hell out of small offline retailers. The time changed, markets evolved, competition became even harsh, and marketplaces required more innovative ways to make money than the mere commissions. Is the marketplace is a profitable business idea in 2020?

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Ford's Impressive Sustainability Strategy

Harvard Business Review

The hybrid Prius was a legitimate business home run (2 million sold), and it helped both differentiate Toyota's brand as the market innovator and propel Toyota to unprecedented profits. Viera points out that the world may save more fuel between now and 2020 through these incremental improvements than through nascent sales of cleaner cars.

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How to Make Sustainability Every Employee’s Responsibility

Harvard Business Review

” At Unilever, the R&D and marketing departments work in tandem to create and promote products that serve both business and society. Unilever’s waterless soap saves lives by preventing the transmission of dangerous bacteria and saves water, a vital and limited resource in emerging markets.