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Best Practices for Leading via Innovation

Harvard Business Review

Our study clearly shows that great leadership is a strong competitive advantage, with the top 20 BCL firms far outperforming the S&P 500 benchmark on shareholder returns. But some of the most interesting examples of innovation come from new additions to the BCL Top 20 list. Create a safe space for innovation.

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How Advanced Analytics Is Changing B2B Selling

Harvard Business Review

From targeted online advertising to more precise recommendation engines, consumer markets are bursting with innovation around machine learning and advanced analytics. The service provides benchmarks and insights to ensure sustainable, cost-effective improvements in blast performance. The science of storytelling and brand performance.

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A Refresher on Discovery-Driven Planning

Harvard Business Review

I talked with Rita McGrath, a professor at Columbia Business School, who together with Ian MacMillan, of the University of Pennsylvania’s business school, developed this classic methodology for planning innovation. ” Step 2: Do benchmarking. Where Did Discovery-Driven Planning Originate?