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How to Start a Used Car Business

Strategy Driven

It’s not even enough just to know everything about cars and their features; you also need to have a sound understanding of business finances, licensing and legal requirements in terms of permits and taxes. Finance Your Business. Most new business owners need help when financing a start-up. Devise a Marketing Strategy.

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Why Companies Are Advertising Their Master Brand

Harvard Business Review

Recently, both Hershey and Coca-Cola have switched to a master brand strategy. The current business conditions that make a master brand strategy more attractive today are best understood in the context of the benefits that such a strategy delivers: Efficient impact. Customer retention.