Harvard Business Review
SEPTEMBER 17, 2013
I had just finished a talk at a leading technology company when an engineer approached me. “I I liked your ideas about personal branding, and I can see how they’d work,” he told me. Branding Managing yourself Networking' But most of them aren’t for me — I’m an introvert. Is there anything I can do?”
Harvard Business Review
NOVEMBER 25, 2013
At one travel services giant, 100X more data in less than two years utterly transformed the enterprise conversation around “loyalty.” For example, brand managers and advertising agencies alike increasingly make sentiment analysis part of how they assess public perceptions. Customers Decision making Information & technology'
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