Strategy Driven

OCTOBER 11, 2013

The Business Tree : Growth Strategies and Tactics for Surviving and Thriving. economy spent one trillion dollars fixing and treating the so-called Y2K Bug, which we now know was a manufactured “crisis” by technology consulting companies. Computer activity constitutes less than 1% of the technology picture.

Crisis 58

Crisis Crisis Management Retail Budgeting 58

Harvard Business Review

JUNE 15, 2017

To succeed in India, an American company either needs to have robust electronic communication processes at the top management level or must be willing to set its leaders in India free of the bureaucracy at corporate headquarters, so that they can address local issues and opportunities. GM will keep its technology center in Bangalore.

CEO 10

CEO Long-term Short-term Mass Marketing 10

Harvard Business Review

MARCH 2, 2016

Neither digital technology nor the corporation itself is necessarily to blame for the current predicament. Technology may be involved with all this, but pointing to digital things as somehow causative is a mistake. Digital processes, applied to the same old tactics, simply exacerbate the same old problems.

Technology 8

Technology Short-term Long-term Creativity 8

Strategy Driven

JUNE 22, 2012

The Business Tree : Growth Strategies and Tactics for Surviving and Thriving. Communications is fundamental to maintaining, but technology is only as good as the people using it. If only you will buy their version of ‘The Answer,’ then you can surely fast-forward your way to instant riches, success and an easy life.

Brand 50

Brand Analysis Advertising Software 50