Career, Mass Marketing and Travel

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Career

Mass Marketing

Travel

To Spur Growth, Target Profitable "Prosumers"

Harvard Business Review

JANUARY 3, 2013

In my teacher's mind, it was an investment in a future career. But my parents gave in, and purchased a beautiful viola that helped me sit 1st and 2nd chair in high school and college respectively, but doesn't help in my consulting career. They also are finicky about marketing ("how you market it").sometimes

Price

Price Mass Marketing B2B Quality

The Lonely Lobby of the Job Hotel

Harvard Business Review

OCTOBER 13, 2011

There are times when the job hotel is kind to the passive traveler — you will be processed and packaged. In a noisy market it's harder for the right employer and candidate to meet, but there are genuine opportunities out there: organizations are looking for enthusiastic and capable people and don't know how to find them.

Hotels

Hotels Mass Marketing Porter Advertising

Leadership Digital

To Spur Growth, Target Profitable "Prosumers"

The Lonely Lobby of the Job Hotel

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