Strategy Driven

DECEMBER 2, 2019

Technology has provided us with unprecedented advances, information, knowledge, instant access and entertainment. In the business world, focusing strictly on a digital experience will eliminate customer loyalty and emotional connection to a brand. Reallocate advertising and marketing dollars to customer experience.

Company 71

Company P&L Bottom-up Advertising 71

Harvard Business Review

AUGUST 5, 2014

McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. Customer journeys are complex and crisscross the organization. Design the right strategies and processes to carry out the vision in a multichannel world.

P&L 9

P&L Banking Marketing Call Center 9

Joseph Lalonde

MARCH 14, 2018

Which leads me to this conclusion; one of the healthiest habits you can operate in is healthy thinking! He could have attributed their success to more advanced technology, better marketing, or thinking differently. This has been the biggest contributor to how I operate now. Bell, Customer Loyalty Consultant and author at [link].

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316