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Learn from Your Analytics Failures

Harvard Business Review

In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts. For the most part, local managers followed the yield management rules. Who’s Afraid of Data-Driven Management?

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Five Good Reasons to Champion Auto-Analytics in Your Organization

Harvard Business Review

Below are five pointers to frame and guide the conversation for technology geeks and practitioners to champion the use of auto-analytics in their businesses: Auto-analytics can be understood within the tradition of scientific management. Management science has its roots in experimentation and productivity improvement.