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Looking to Join the Lean Start-up Movement?

Harvard Business Review

In my eyes, the work Steve Blank, Eric Ries, and others have done to provide a cogent, accessible frame around the academic concepts of emergent strategy is one of the most important contributions to the innovation movement over the past few years. I love Lean. That''s not right. Be prepared for lean''s consequences.

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What the Marketing Agency of the Future Will Do Differently

Harvard Business Review

Here are five new attributes that I think marketing agencies will need to develop to survive: 1. Eric Ries brought the concept of the Lean Startup into our zeitgeist. Models of leanness. Marketing agencies of the future will need to focus on many of the strategies that the lean movement engenders. Utility over content.

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How to Innovate with an Executive Sponsor

Harvard Business Review

Middle managers with limited resources and set evaluation metrics will simply operate in a predictable fashion. As Eric Ries and Steve Blank are so quick to point out, innovation requires iteration. It's why Christensen's Innovator's Dilemma is so difficult to overcome.

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A Refresher on Discovery-Driven Planning

Harvard Business Review

I talked with Rita McGrath, a professor at Columbia Business School, who together with Ian MacMillan, of the University of Pennsylvania’s business school, developed this classic methodology for planning innovation. It’s a technique that any manager can use when developing and launching a new venture.

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The 5 Requirements of a Truly Innovative Company

Harvard Business Review

What makes it useful, though, is the understanding that has developed over time as these criteria have been used to determine which ideas are truly innovative and which aren’t. Comprehensive innovation metrics. Balance: the mix of different types of innova­tion (product, service, pricing, distribution, operations, etc.);