Remove Efficiency Remove Fixed Costs Remove Leadership Remove Marketing
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Winning Now, Winning Later: Playing the Infinite Game

Leading Blog

Grow while keeping fixed costs constant. If you want a business that performs both today and tomorrow, you need to take apart your business and put it back together again so that it works more efficiently and effectively. Scrub accounting and business practices down to what is real. Invest in the future, but not excessively.

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How Do I Start A Small Business?

Strategy Driven

Apart from conducting detailed market research, finding out fair clientele, performing surveys, retaining target groups, exploring SEO, and researching public data, which are obviously important factors, one must also remain very adaptable to changing situations. What will be the market where you want to get into?

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How To Reduce Business Expenses

HR Digest

The use of cloud computing can help to save hardware and operational cost. Also, the buck money spent on marketing can actually be reduced when social media and online marketing is applied. Not just about the cost reduction, it also gives the business a wider range of profit-making opportunity. Reduce production cost.

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When Cost-Plus Pricing Is a Good Idea

Harvard Business Review

Cost-Plus Pricing Has Justifiable Drawbacks. Among pricing experts, cost-plus pricing is reviled for some legitimate reasons. For stand-alone projects in particular, cost-plus pricing discourages efficiency and cost containment. When lower costs are quoted, the company earns lower revenue and total profit.

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The U.S. Media’s Problems Are Much Bigger than Fake News and Filter Bubbles

Harvard Business Review

Political campaigns are marketing campaigns, messages aimed at selling a product. Yet by 2004 its market share was down to 3%. ” It explains why firms that have anchored their strategies to content have ceded digital leadership to those that have focused on connections. Bigger marketing budgets may not pay off.

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