Great Leadership By Dan

FEBRUARY 23, 2017

Here’s an example from my place of work; the film set. Specifically because we spend so much money to shoot a film—on average roughly $20K an hour for a studio feature—we have highly segmented jobs and assign very discrete tasks. That gives us maximum control and better outcomes.

Film 166

Film Leadership Franchising System 166

Harvard Business Review

OCTOBER 11, 2012

Disney's John Carter , which cost close to $275 million to produce, was tagged as a potentially huge, game-changing film. The marketing budget to cement that perception was nearly $100 million, but the opening weekend not only missed financial expectations, it flat-lined.

Film 16

Film Franchising Budgeting Audience 16

Harvard Business Review

OCTOBER 11, 2012

Disney's John Carter , which cost close to $275 million to produce, was tagged as a potentially huge, game-changing film. The marketing budget to cement that perception was nearly $100 million, but the opening weekend not only missed financial expectations, it flat-lined.

Film 16

Film Franchising Budgeting Audience 16

Harvard Business Review

JUNE 3, 2016

Disney’s existing contract to distribute Pixar films was slated to end in 2006 and Pixar had announced two years earlier it would not renew the arrangement.). That deal brought the Stars Wars and the Indiana Jones franchises within Disney’s fold. True, you want to build successful franchises into sequels.

Creativity 8

Creativity Franchising Succession Film 8

Harvard Business Review

APRIL 12, 2018

.” Embracing market risk in our careers is a high-percentage move. We are increasingly aware of the importance of assuming market risk when it comes to starting or growing a business, but assuming market risk is also a critical accelerant of the personal disruption that fuels individual career growth.

Career 15

Career Market Risk Chemicals Banking 15

Harvard Business Review

JANUARY 28, 2013

Abrams to direct the next movie in the franchise, the folks at Disney must be feeling some relief. The latter promptly announced plans to launch a third trilogy of Star Wars films in 2015, a move that will keep the brand alive and serve as a platform for selling products to a new generation of fans. While the movies pulled in some $4.4

Franchising 8

Franchising Licensing Merchandising Film 8

Harvard Business Review

SEPTEMBER 17, 2018

Star Wars fans are notorious for their psychological ownership of a film franchise they know intimately. The general resentment towards the film showed at the box office; the movie’s sales fell about $200 million short of several Wall Street analysts’ predictions.

Productivity 10

Productivity Products Reis Film 10