Mills Scofield

DECEMBER 5, 2014

.: after years of being the market leader in a specific product category, they quickly begin to lose market share, they wanted to introduce their product into a new market. Back then, they would run focus groups to see what customers liked/didn''t like about the product and would check competitors that began to do well.

Stage-Gate 128

Stage-Gate Productivity Products Innovation 128

Miles Anthony Smith

DECEMBER 10, 2018

Glean These 19 Ideas & Tips to Skyrocket Your Success Note: This post was written in collaboration with Victoria Greene , an ecommerce brand marketing consultant, freelance writer, and small business owner with a pulse on the future of online selling. See if you can't put a small focus group together, preferably strangers.

Tips 95

Tips Learning-by-Doing Industry Long-term 95

Harvard Business Review

JULY 24, 2017

So four years ago, when I was CEO of GE Capital Retail Finance and tapped to lead a mega change initiative — splitting off our unit into a new, publicly traded company, Synchrony Financial — I’ll admit I viewed it as a huge challenge. Change management certainly tested us. I just didn’t know in what ways.

Management 10

Management IPO Diversity Long-term 10

Harvard Business Review

AUGUST 31, 2018

Developing a diverse leadership pipeline can benefit companies in all sectors. And yet black women’s advancement into leadership roles has remained stagnant , even as the number of them in professional and managerial roles has increased. Sixteen women were interviewed and seven others participated in a focus group.

Management 12

Management Tacit Knowledge Diversity Leadership Pipeline 12

Harvard Business Review

NOVEMBER 12, 2018

Maybe there’s an email chain through which new parents in the marketing department swap out gently used baby gear, and maybe Mary over in finance has a reputation as an “on top of it” mom — and ends up mentoring and informally coaching a disproportionate number of colleagues as a result. This if for you.”

Organization 10

Organization How To Seminar Follow-up 10