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Learn from Your Analytics Failures

Harvard Business Review

In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts. The projections worked fine for about a third of the hotels but were wildly, destructively off for another third.

Hotels 10
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Learn from Your Analytics Failures

Harvard Business Review

In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts. The projections worked fine for about a third of the hotels but were wildly, destructively off for another third.

Hotels 8
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Where Open Innovation Stumbles

Harvard Business Review

A recent project we did for FVA, a branch of the German trade association VDMA for companies that provide drive-train systems and components, bears this out. Every year, FVA conducts an industry-wide technology search to identify new and emerging solutions, and it shares the results as a service to its member companies.