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What Is Yield Management and Why Is it So Important?

Strategy Driven

To remedy this situation in the hospitality industry, a new pricing strategy was developed; the Yield Management strategy. What is yield management? What is yield management and how does it affect your business? So, really, what is yield management ? It first began from the air travel industry.

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Learn from Your Analytics Failures

Harvard Business Review

That’s bad news and worse management. In other words, the real influence and insight come from learning exactly how and why your predictions failed. For the most part, local managers followed the yield management rules. Grasping the analytic “hows” and “whys” matters more than the promise of prediction.

Hotels 10
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Learn from Your Analytics Failures

Harvard Business Review

That’s bad news and worse management. In other words, the real influence and insight come from learning exactly how and why your predictions failed. For the most part, local managers followed the yield management rules. Prediction foolishly becomes the desired destination instead of the introspective journey.

Hotels 8
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Pricing Strategy: Pricking the Veil of Value Exchange

Strategy Driven

Pricing Strategy : Setting Price Levels, Managing Price Discounts and Establishing Price Structures by Tim J. Readers gain a better understanding of the most important influences to consider when making pricing decisions. It can’t be solved by lowering prices until customers’ purchases improve factory utilization rates.

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Five Good Reasons to Champion Auto-Analytics in Your Organization

Harvard Business Review

Below are five pointers to frame and guide the conversation for technology geeks and practitioners to champion the use of auto-analytics in their businesses: Auto-analytics can be understood within the tradition of scientific management. Management science has its roots in experimentation and productivity improvement.