Harvard Business Review

JUNE 16, 2011

Interestingly, intangible assets are all the rage these days on Wall Street. There is no line on the balance sheet for "ability to innovate" or "skill at managing brand." Marvelous, but if it's invisible, how do you see an intangible asset or collaboration, for that matter? What are you doing to cultivate them?

Intangible Assets 15

Intangible Assets Analysis Pharmaceuticals Innovation 15

Harvard Business Review

DECEMBER 21, 2016

Today, the majority of market value is made up of intangible assets (networks, platforms, intellectual property, customer relationships, big data) more than physical assets. In fact, it’s not even close: intangible assets make up over 80% of the S&P 500’s market value — a complete reversal from 1975.

Intangible Assets 8

Intangible Assets Business Model GAAP Budgeting 8

Harvard Business Review

JUNE 22, 2016

That includes identifying your current mix of assets and the business model that your asset portfolio creates. For example, do you make and sell things, hire skilled employees and provide services, develop and new IP like software or pharmaceuticals, or build and manage digital networks, be they transactional, informational, or social?

Intangible Assets 10

Intangible Assets Business Model How To Intellectual Capital 10

Harvard Business Review

JULY 29, 2014

Put the most strategic pieces into the hands of up-and-comers passing through the leadership-development revolving door? Baseline financial skills are still essential, but international experience, industry knowledge, investor relations acumen, technology expertise, and strategic prowess are now just as much part of the package.

CFO 11

CFO Charan Intangible Assets Human Resources 11

Harvard Business Review

JULY 3, 2015

Lower marginal cost : Your customer co-creators bring an entirely new set of assets to the company, at a very low or near-zero cost (see Rifkin’s The Zero Marginal Cost Society ). They may be willing to share their opinions, skills, relationships, and even their real assets (cars, apartments, etc.)

CRM 8

CRM Brand Business Model Intangible Assets 8