Lead Change Blog

DECEMBER 10, 2014

Professor Donald Sull calls it active inertia, an organization’s tendency to follow established patterns of behavior. I once had a boss who had an imaginary grid on his desktop—financials had a certain resting spot as did staff reports and marketing news. People do the same thing. Aaron Dignan.

Sull 314

Sull Power Uncertainty Diversity 314

First Friday Book Synopsis

SEPTEMBER 30, 2011

In it, Donald Sull shares his insights concerning how and why market anomalies and incongruities may point the way to the next breakthrough strategy, thence to a wealth of business opportunities. Here is an excerpt from another outstanding article that appears in strategy+business magazine, published by Booz & Company.

Sull 75

Sull Marketing Magazine Strategy 75

Harvard Business Review

JULY 22, 2015

Puzzling anecdotes abound: Microsoft has missed out on a series of new products in the past decade, yet as Don Sull points out , it continues to be highly profitable. As Luigi Zingales has observed , politicians are increasingly “pro-business” rather than “pro-market.”

Sull 8

Sull Competitive Advantage Porter Industry 8

Harvard Business Review

MAY 12, 2015

And so, he famously argued, in addition to the fierceness of price competition among industry rivals, the degree of competitiveness in an industry (that is, the degree to which players are free to set their own prices) depends on the bargaining power of buyers and of suppliers, as well as how threatening substitute products and new entrants are.

Strategy 8

Strategy Porter Blue Ocean Strategy Luehrman 8