Facebook Presence Is an Important Clue to a Social Venture's Future
Harvard Business Review
MARCH 4, 2013
This makes sense to Milaap.org , a social enterprise in Bangalore that crowdsources low-cost capital for microfinance institutions through its online platform. Metrics Are Easy; Insight Is Hard. Similarly, Twitter followers are more numerous when the venture is active on Facebook and LinkedIn. Using Social Media for Social Good.
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