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Navigating the Seas of Entrepreneurship: 7 Pitfalls You Need to Avoid as a Small Business Owner

Strategy Driven

A business owner who does not take the time to set clear goals and objectives will travel in many different directions, and is more likely to waste time, money, and effort in the process. Not Defining Your Target Market. Consider these seven pitfalls to avoid if you want your company to flourish. Not Setting Clear Goals.

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Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

Technology and its role in travel 2.0 They look at 9 Building Blocks that form the business canvas. These are: Customer Segments – An organization serves one or several customer segments. Pulse Meme Feed What Is Your Brand Against?

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3 Steps to Break Out in a Tired Industry

Harvard Business Review

The customer group they envisioned consisted of frequent travelers. So they also crossed out restaurants, bars, and conference facilities — amenities most travelers rarely use. Other hotels in] the industry create hotels that mid-week should be good for a business traveler. Replace them with new offerings found by analogy.

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The New Merchants of Data: Creating a More Equitable Exchange of Data Between Digital Businesses and their Customers - SPONSOR CONTENT FROM MICROSOFT

Harvard Business Review

This data could be harnessed to deliver sophisticated web services like matching up a customer’s food preferences with restaurant suggestions and meal discount coupons, or pairing travelers with bed-and-breakfast options in a city where they would be traveling — seemingly for free.