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Publishing Is Not Dying

Harvard Business Review

Vox Media, a venture-funded publishing start-up, recently lured Ezra Klein away from the Washington Post. Even The New York Times —which, as I’ve noted , has not run its business well— achieved 8% net margins in 2013—not great, but not exactly a tragedy either. These examples are not mere exceptions, but part of a growing trend.

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Why the Print Catalog Is Back in Style

Harvard Business Review

According to the Direct Marketing Association (DMA), catalog mailings grew in 2013 to 11.9 With the concurrent rise in online sales and marketing, print media seemed like a waste. Catalogs are also uniquely designed to help marketing departments fulfill their objectives.

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