The Big Picture of Business- Anniversaries Honor the Past and Build Support for the Future
Strategy Driven
JUNE 19, 2015
In 1998, I advised the Disney corporation and reminded them that Walt Disney’s 100th birthday in 2001 would offer great marketing and positioning opportunities. Change is innovative. One can always learn from the past, dust it off and reapply it. These anniversaries should be celebrated in 2015: The Galleria, 45th.
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