Advertising Business Model Finance Transportation 
Strategy Driven
APRIL 23, 2019
It’s not even enough just to know everything about cars and their features; you also need to have a sound understanding of business finances, licensing and legal requirements in terms of permits and taxes. The process of writing your business plan will highlight any potential pitfalls or problems in the business model.
Harvard Business Review
JUNE 12, 2018
Companies that want to serve them directly often have to think outside the box when it comes to financing. In other cases, smart city projects present opportunities to generate advertising revenue and branding. But now the range of possibilities has gotten bigger, and B2C or even B2G2C business models are growing more common.
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Harvard Business Review
APRIL 25, 2013
Earlier this week, the space-transport start-up SpaceX had its most successful launch test yet with Grasshopper, the first fully and rapidly reusable rocket. It was fundamentally different from the mindset of low-cost frequent and standardized transport that SpaceX embraces today. SpaceX has learned. They think about the future.
Harvard Business Review
JULY 12, 2016
While activism takes many different forms, it usually begins with investors holding private conversations with company management on the need to change a process, business model, or management practice. In contrast, fair marketing and advertising of products are very important for companies in these sectors.
Harvard Business Review
SEPTEMBER 4, 2015
We’ve found that CEOs of big pharmaceutical companies, for example, are more likely to have a background as company lawyers, salespeople, or finance managers, than one in medicine or pharmaceutical R&D. In the pharma industry, the patent-based business model makes breakthrough innovation critical for achieving high returns.
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