In the CEO Afterlife

APRIL 24, 2017

Today, 40% of Nike’s revenue comes from apparel and sporting goods. The added complexity and loss of focus on the Nike brand was a lesson well-learned and it didn’t take Nike long to see the error of their ways. What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. 1 Big Idea .

Company 177

Company Apparel Competitive Advantage Long-term 177

Strategy Driven

AUGUST 18, 2021

Modern-age consumers favor businesses that promote social and ethical values and support the marginalized. Thus, they are working towards making their apparel and accessories more sustainable. Coupled with the fact that the business has long-term plans for sustainability is an added plus as far as investment is concerned.

Pharmaceuticals 126

Pharmaceuticals Energy Fashion Apparel 126

Harvard Business Review

JUNE 9, 2016

Examining these incidents in detail, five main findings stood out: The impact of misbehavior on corporate reputation is significant and long-lasting. The incidents that we identified were cited in over 250 news stories each, on average. years after initial occurrence.

CEO 8

CEO Sample Reputation Press Release 8