Strategy Driven

APRIL 9, 2020

Marketing is one of the most dynamic fields in the world, and one that changes every day. New technologies are constantly allowing us to reach audiences in new ways. Techniques like email marketing, content marketing, and search have been around for years now, but we are still seeing some innovation in how they are implemented.

Trends 123

Trends Marketing Content Audience 123

Strategy Driven

SEPTEMBER 13, 2021

Being able to grab someone’s attention in today’s age is an asset in marketing. It’s incredibly difficult to get notice of your target audience. So, to catch the attention of your desired target audience, you’ll need enticing video than traditional web content. Diversify Your Marketing Channels.

Video 112

Video Outsourcing Audience Engineering 112

Strategy Driven

MARCH 24, 2021

Below, we’ll discuss some of the top breakthroughs in digital marketing and how you can incorporate them into your marketing strategy. VoIP is one of the most popular digital marketing tools these days, especially given the pandemic’s outbreak. Progressive marketing. Voice over internet protocol.

Marketing 74

Marketing ROI Content Marketing Strategy 74

Miles Anthony Smith

NOVEMBER 7, 2019

According to Forbes , “Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.” It grows sales.

Marketing 105

Marketing Content Audience Brand 105

Harvard Business Review

JULY 2, 2015

The lifting of the ban presents an opportunity to engage visitors during their visit, enlist them in storytelling, and reach their expanded social networks. Use visual content to engage different voices as brand storytellers. They are moving their marketing strategy from create and control to influence and leverage.

Storytelling 8

Storytelling Brand Content Policies 8

Harvard Business Review

SEPTEMBER 23, 2013

There was once a running joke at Virgin Mobile when it came to our marketing spend: What Virgin Mobile would spend in one year, AT&T would spend on one episode of “American Idol.” Marketing execs then end up “re-launching” their own brands to new audiences on a loop in a struggle to make up for lost time.

Brand 8

Brand Storytelling Advertising Budgeting 8

Harvard Business Review

OCTOBER 5, 2015

There is no question that the media industry is experiencing dramatic disruption on many fronts—in the way it creates content, distributes content to consumers, and monetizes audiences. Distribution strategies. Creative agencies unfurl their best ideas to make advertising memorable while informing or entertaining audiences.

Media 8

Media Advertising Audience Technology 8