Harvard Business Review

MARCH 30, 2016

The advantage of hybrids is that they are a half-step that can help their developers manage long and difficult transitions, such as the one between generations of technology or the transition between careers. The challenge of hybrids is that they are only temporary half-steps, and so in retrospect they can look clumsy.

Business Model 8

Business Model Software Mass Marketing Competitive Advantage 8

Harvard Business Review

NOVEMBER 24, 2010

He also founded Bubblegeneration, an agenda-setting advisory boutique that shaped strategies across media and consumer industries. The catch is that most companies dont know how to reflect. So heres how to craft your own reflection items. On the odd occasion most boardrooms reflect, reflection often starts with "how."

Short-term 15

Short-term Guidelines Mass Marketing Telecommunications 15

Harvard Business Review

OCTOBER 13, 2011

If there aren't enough jobs to go around, what's the point of jazzing up your job search strategy ? They went to the market with a strategy that was just about working and found jobs that were just about right. But the mass market doesn't work for candidates or employers — every appointment is a niche appointment.

Hotels 10

Hotels Mass Marketing Porter Advertising 10