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8 Certifications Worth Pursuing in 2024

Strategy Driven

Certified Public Accountant (CPA) Undoubtedly one of the most recognized and respected certifications in the accounting realm, the CPA designation is a hallmark of expertise and integrity. In an era of increasing scrutiny, the CIA designation enhances credibility and trust in the internal audit process.

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The New World Of Enterprise Sales

Strategy Driven

The sales cycle consisted mostly of responding to inquiries from prospects interested in upgrading their first-generation software systems. The evaluation team usually consisted of 2 to 4 people, led by either an Information Technology (IT) or a user contact who was most familiar with the current system and needs.

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Distinguish Yourself from the Market, Not Just Other Applicants

Harvard Business Review

She was a training manager for a large corporation, advising middle and senior managers on career development. Located at the home office, she developed long-term relationship with her clients. This shifts knowledge work from a craft into a knowledge production system. You offer your clients more for less.

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How Companies Can Take a Stand Against Bribery

Harvard Business Review

Companies usually manage bribery and corruption risk through a mix of internal processes, certification requirements, and basic good practices throughout their operations — including with suppliers and vendors. The list of certified companies includes Legg Mason, Alstom, Mabey, and CPA Global among others.

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The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

By developing very different capabilities than Xerox's, Canon created a new recipe for success, and in the process short-circuited Xerox's ability to retaliate quickly. HBR's 90th Anniversary: Why Management Matters. Why Management Matters: Welcome to the HBR Insight Center. Your Most Pressing Management Problem Right Now.

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Can You Afford to Change Your Career?

Harvard Business Review

A well-respected HR manager in the public sector, leading his own recruitment team and earning a decent salary. If your new career would pay you 90% of what you make in your current gig, then you can probably manage the transition by reducing what you spend on groceries, canceling your cable TV service, or forgoing meals out.

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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

” The bottom line is that most people don’t want to be “sold” by an ad anymore; they want to develop a relationship where a business earns their purchase by offering invaluable content. They offer strategies like content development, email marketing, creative and branding, and more.

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