Strategy Driven

SEPTEMBER 22, 2020

The gross merchandise volume (GMV) of B2B e-commerce in 2018 amounted to US$ 10.6 An SEM expert needs to have the skills necessary to plan, implement, manage, assess, and restrategize as and when necessary, for each of these three categories. PPC Management Skill. Social Media Management. In 2018, about 1.8

Skills 94

Skills B2B Engineering Directory 94

In the CEO Afterlife

NOVEMBER 4, 2012

As an ex-ad man and a lifelong aficionado of great creative, whether it is art or copy, I could not resist the urge to check it out. This piece was written for anyone involved in advertising and/or creative endeavors. Creative people are on the whole fragile beings, and letting each other down gently and quietly was the unwritten rule.

Advertising 265

Advertising Creativity Industry Bottom-up 265

Harvard Business Review

FEBRUARY 15, 2012

Given the unrelenting pace of change surrounding organizations in virtually every industry, companies are looking for executives who know how to innovate and introduce change, not simply caretakers who can manage the status quo. Senior management doesn't really encourage innovation, you'll hear. They won't let me take risks."

Innovation 15

Innovation Merchandising How To Proposal 15

Harvard Business Review

JULY 13, 2016

But some manage to keep or regain it—they rejuvenate. Walt Disney is the epitome of a creative organization. In 2005, Disney was lagging in creative output and commercial traction. Back then, many on Wall Street worried that cultural and creative differences would damage the integration. And the rest is history.

Film 8

Film Merchandising Creativity Short-term 8