Crisis Management Human Resources Marketing Productivity 
In the CEO Afterlife
SEPTEMBER 12, 2011
Crisis Management: The Ultimate Test of a Leader. by John • September 12, 2011 • Human Resources , Leadership , Strategy • 4 Comments. Ever since the Tylenol tampering recall of 30 years ago, the performances of companies in crisis have come under public scrutiny. Human Resources.
N2Growth Blog
AUGUST 9, 2010
All business (for profit or not) provide goods, services, or intellectual property/capital to a market (or markets) for some form of consideration. What about competing against the innovation of others that could cause the obsolescence of your product or service?
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In the CEO Afterlife
DECEMBER 31, 2011
I began blogging about leadership, strategy, marketing and life last February. My fascination isn’t my productivity; rather, it is the source of the idea. You’re Not a Real Marketer until You Create a Brand [link]. Brand Managers inherit brands and manage existing franchises.
In the CEO Afterlife
MARCH 21, 2011
by John • March 21, 2011 • Branding , Leadership , Marketing • 1 Comment. Call it a hiccup or a long-term slump; every brand faces a crisis. The J&J folks set the crisis management standard for all others to follow—to be prepared for that inevitable day when disaster WILL strike. Good Brands Gone Bad.
In the CEO Afterlife
MARCH 7, 2015
There’s a rift within top management and everyone knows it. New products are “me-to” brand line extensions. Product discounting is chronic. Marketing blames Sales. Picture this: The CEO of the decaying company is addressing his management team. Minor perks are withdrawn. Sales blame Manufacturing.
Strategy Driven
FEBRUARY 6, 2015
Websites that sell products are digital platforms, not the arbitrators of quality in the business world. That means doing things correctly the first time, without wasting counter-productive time in cleaning up mistakes. Productivity translates to profitability in an advantageous climate in which to function.
Strategy Driven
NOVEMBER 6, 2015
Whether your focus is on customer service, profits, investing, marketing, or company growth a constant awareness of your current position in relation to where you want to be is essential. Design and re-engineering of products-services. Each product-service is budgeted. Assets are adequately valued and managed.
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