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Managing With a Conscience

Leading Blog

Sonnenberg discusses at length, nine critical success factors that need to be built into the organization: Passion that develops commitment to the organization’s mission, values, and goals. An innovative and creative environment and mindset that reinvents itself every day. Understands that trust is foundational.

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Invest in Digital Marketing to Control Your Destiny

Harvard Business Review

His "Obama for America" fundraising , analytics and "get out the vote" operation was a masterpiece of agile electoral innovation and entrepreneurship. There's not a brand manager, health care administrator, CMO or CIO who wouldn't benefit big-time from benchmarking their own operations to this campaign's. They're right.

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A Tool for Balancing Your Company’s Digital Investments

Harvard Business Review

Instead, they should use a portfolio tool that classifies all existing, planned, and potential digital investments into four categories based on an assessment of their current and future contribution to business success. With this model, an investment can be defined as strategic, key operational, support, or high potential.

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How Coty Reinvigorated Its Supply Chain

Harvard Business Review

How can we as leaders help our front-line teams take more action to innovate and improve how work gets done? One of the most critical success factors we found at Coty was that it was not who was tapped as a leader or even a team’s technical skills that mattered most. Operations in a Connected World.

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The 2010 Execution Round-Up: Six Companies That Couldn't 'Get It.

Strategy Driven

Closing the Execution Gap : How Great Leaders and Their Companies Get Results by Richard Lepsinger If an organization can’t execute its plans and initiatives, nothing else matters: not the most solid, well thought-out strategy, not the most innovative business model, not even technological breakthroughs that could transform an industry.