Leading Blog
SEPTEMBER 2, 2019
A survey of 4500 people in 2017 by Forrester Research found that some 36 percent of adults say they actually prefer using digital customer service—including bots—over interacting with a human.”. Perhaps we are hardwired to develop trust and connections slowly, being ever on the lookout for deceit and deception.
Leading Blog
FEBRUARY 7, 2011
Author Daniel Patrick Forrester states, “ Stepping away from the problem—and structuring time to think and reflect—just may prove the most powerful differentiator that allows your organization to remain relevant and survive …. Forrester suggest that we set time aside for a meeting with oneself. “It Reflection is a discipline.
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Leading Blog
FEBRUARY 8, 2011
John Kotter begins this series on reflection by talking about the need to develop a reflective habit and why we don’t. Nothing wrong with going to a Harvard executive education program, but there is no better teacher than reflection on the world, and especially one’s own actions. Daniel Patrick Forrester, Consider.
Harvard Business Review
NOVEMBER 8, 2016
Sales reps, according to Forrester , tend to prioritize a sales agenda over solving a customer’s problem. If organizations don’t change their outdated thinking and create effective sales models for today’s digital era, Forrester warns that 1 million B2B salespeople will lose their jobs to self-service e-commerce by 2020.
Harvard Business Review
JUNE 9, 2011
The average Tweeter is well worth influencing: an educated 32-year old, more likely male than female, with a household income of $91,000 per year and a high likelihood to influence choices made by friends and family. We do this ourselves, noting who mentions Groundswell, "Bernoff", or Forrester (my employer).
Harvard Business Review
OCTOBER 19, 2012
Redmond's three-years-in-the-making answer to the iPad, the Surface, is a high-risk product that is self-cannibalizing, says Sarah Rotman Epps on her Forrester blog. Will Microsoft eat itself alive? To make Surface a success, Microsoft would need to aggressively expand distribution, which would alienate OEMs in its partner ecosystem.
Harvard Business Review
MARCH 28, 2018
According to Forrester’s Global Business Technographics Workforce Recontact Survey 2017 , just 30% of global information workers at healthcare providers indicated they’ve received training on how to protect workplace data, and only 38% are even aware of their company’s security policies. What behaviors are we hoping for?
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