Leading Blog

JANUARY 27, 2012

Sonnenberg believes that leaders who have a jaded view of intangible assets will never make the commitment required to reap their full potential. Sonnenberg discusses at length, nine critical success factors that need to be built into the organization: Passion that develops commitment to the organization’s mission, values, and goals.

Management 284

Management Intangible Assets Critical Success Factor Compliance 284

Harvard Business Review

NOVEMBER 18, 2016

What we asked people was, at this point in their lives, are they actively building, maintaining, or depleting their tangible and intangible assets? Actively building both tangible and intangible assets is crucial to creating a long and productive working life. Over 10,000 people completed it.

Intangible Assets 8

Intangible Assets Self-aware Reputation Mentor 8

Harvard Business Review

OCTOBER 24, 2016

Small startup firms are already developing proprietary technologies — such as machine vision, deep learning, and other innovations —– that could help large investors evaluate opportunities and risks with far greater accuracy and efficiency than was previously possible.

Operations 8

Operations Intangible Assets Venture Capitalist Hedge 8

Harvard Business Review

OCTOBER 25, 2018

Often when superstar cities fall, they tend to be advanced economy cities, replaced by a developing economy city. For instance, gains to internet, media, and software activities are captured by just 10% of U.S. Acquisitions, bold investment in intangible assets, and attracting talent can ultimately make the difference.

Industry 9

Industry Company GDP Bottom-up 9

Harvard Business Review

JULY 3, 2015

Through our research on network-centric businesses and our experience advising hundreds of companies we have developed a framework for understanding customer affinity. Happy about these results, Ann recommends it to all of her followers on social media. It starts by understanding customers’ affinity with the brands.

CRM 8

CRM Brand Business Model Intangible Assets 8

Harvard Business Review

NOVEMBER 19, 2018

Even outside of the tech sector, the employment of more software developers is associated with a greater increase in industry concentration, and this relationship appears to be causal. That’s not how Vox Media does it. Over 70% of the firms’ software budgets goes to code developed in-house or under custom contracts.

Software 8

Software Company Competitive Advantage Henderson 8