Leading Blog

JULY 19, 2013

This is a post by Brian Sheehan, author of Loveworks: How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace. You can become a Lovemark. * * * Brian Sheehan, author of Loveworks : How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace , is Associate Professor of Advertising at the S.I.

Loyalty 281

Loyalty Advertising Peer Review Brand 281

Great Leadership By Dan

JANUARY 14, 2016

Marketers claim that cajoling in just the right way will get things done. He is the former Chief Scientist of Express Scripts, the nations largest pharmacy benefits management company, and has authored and published more than 70 peer-reviewed papers. Educators tell us that better behavior requires better information.

Health Care 120

Health Care Participative Peer Review Incentives 120

Harvard Business Review

JULY 31, 2017

Retailers combine data on demographics and weather to predict sales and develop merchandising plans. Housing market price changes can be more accurately predicted from analysis of Google searches than by a team of expert real estate forecasters. One area so far relatively untouched is change management.

Marketing 8

Marketing Root Cause Analysis Management Supply Chain 8

Harvard Business Review

SEPTEMBER 12, 2011

Recently, my colleagues and I interviewed dozens of these higher-ambition CEOs , all of whom taught us a valuable lesson: integrity is at the heart of great leadership. And in organizational behavior courses, students learn that motivating employees and developing teamwork is the measure of successful leadership.

360-Degree Feedback 15

360-Degree Feedback Ethics Education Human Resources 15

Harvard Business Review

JANUARY 4, 2016

This is particularly true in employee and leadership development programs, with strengths having somewhat of a cult-like following among HR and talent management professionals. Furthermore, high-performing leaders tend to get better by developing new strengths , not just enhancing old ones. Further Reading. Add to Cart.

Peer Review 8

Peer Review Leadership Development Talent Management Benchmarking 8