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Is Consumer Non-Durables a Good Career Path?

Talent Anarchy 1

Pharmaceuticals: Medicines and healthcare products are also considered consumer non-durables. Marketing Managers: Marketing managers are responsible for creating and executing marketing strategies to boost product sales. This includes advertising campaigns, social media marketing, and product launches.

Career 78
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Introducing 100 Coaches: Pay It Forward Champions

Marshall Goldsmith

14th Administrator, United States Agency for International Development. Aicha Evans – Senior Vice President and Chief Strategy Officer at Intel Corporation. Rod MacKenzie – Executive Vice President, Chief Development Officer for Pfizer, member of Pfizer’s Executive Leadership Team. Former President, Amherst College.

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The Company Outsmarting Big Pharma in Africa

Harvard Business Review

Most of its sales are in the developing world (including 40% in Africa) — where it sells its HIV drugs for about $350 per year per patient — yet it is as profitable as the pharma giants of Europe, North America, and Japan. and other traditionally developed markets. and other traditionally developed markets.

Company 11
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The 3 Things CEOs Worry About the Most

Harvard Business Review

.” CEOs also worried about whether their high potential employees were being properly developed. food processor General Mills, noting that his company was quickly expanding internationally, said, “One of our challenges was how to develop a truly globally mobile culture. Ken Powell of U.S. Operating in a Global Marketplace.

CEO 8
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The Right Way to Use Analytics Isn’t for Planning

Harvard Business Review

Pharmaceutical companies spend millions upon millions preparing meticulous plans for new drug launches – and yet their route-to-market strategies haven’t changed in decades, even though the reality of the market has. The failure stemmed from resistance in the U.S. Study personal use of intelligence.