Harvard Business Review
OCTOBER 4, 2011
It's the company's deeply embedded belief system, its prevailing ethics, and the way people within the company interact with each other and with customers. DNA sounds like a soft thing and it is. This is the other "hard" part of DNA: strategy.
Harvard Business Review
MARCH 24, 2011
McKinsey responded that it was actually investing more on intellectual capital, but on the industry-specific variety of more use to consultants and clients.) As technology makes networks tighter and easier to put together, does the risk of contagion increase proportionally?
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