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What Marketers Can Learn from the Food-Truck Trend

Harvard Business Review

In short, it's time for "Cessna" marketing, a look from 12,000 feet at American culture and commerce. As David Kamp points out in his wonderful book, The United States of Arugula , American cuisine is in a state of ceaseless innovation, routinely outstripping the culinary cultures from which it springs. It's just that he can't.

Trends 15
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As Machines Take Jobs, Companies Need to Get Creative About Making New Ones

Harvard Business Review

Jobs in retail, transportation, manufacturing, and agriculture are highly vulnerable to technological change. Over 33 companies are now working on autonomous vehicles, which will soon replace transport jobs. Over 33 companies are now working on autonomous vehicles, which will soon replace transport jobs. That isn’t true.

Company 10
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What Inclusive Urban Development Can Look Like

Harvard Business Review

EDENS, of which the latter is CEO, has led the revitalization of the 45-acre Union Market district in Northeast Washington, DC. The Union Market challenge. Located on the east side of the NoMa train tracks, Union Market began as a working food production and distribution center in the 1930s.

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The Simple Economics of Machine Intelligence

Harvard Business Review

” Digital communication was set to upend markets and change everything. This matters because prediction is an input to a host of activities including transportation, agriculture, healthcare, energy manufacturing, and retail. Once prediction became cheap, innovators reframed driving as a prediction problem.

Film 8
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Companies Are Turning Drones into a Competitive Advantage

Harvard Business Review

We expect the drone market to surge to nearly $7 billion by 2020 globally, driven by regulatory clarification, continuously decreasing component costs, and – most important– ongoing innovation that connects drone capabilities to big-data analytics. million in investment capital in just the past year.

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3 stages of increasing creativity in the workplace

Ask Atma

If you use the limitations of your resources as a design criterion you can often engender a whole new dimension of innovation. Or imagine your work is going to be transported to an aboriginal culture on some faraway island how do you make sure it works?

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The Tech Trends You Can’t Ignore in 2015

Harvard Business Review

It analyzes consumer behavior, microeconomic trends, government policies, market forces, and emerging research within the context of our continually-evolving tech and digital media ecosystem. Smart virtual personal assistants: SVPAs started entering the market in 2013. It would even display a preview for you to watch.

Trends 8