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How to Successfully Make the Switch from Brick and Mortar to E-commerce

Strategy Driven

If you’ve never sold online before, or have only ever done so in a very small way, there can be a steep learning curve. Filming live videos, and Q&A sessions on social media can also help your customers to learn more about your products and business. Start Email Marketing Straight Away.

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The Difference Between Coaching Rookies and Veterans

Harvard Business Review

But their knowledge can interfere with their learning. They can miss important shifts in the market simply because the telltale signs don’t fit nicely within their models. Here are several ways you can adjust your approach based on where someone is on the learning curve: 1. The same is true in business.

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Make Your Innovative Idea Seem Less Terrifying

Harvard Business Review

Four years ago, Craig Hatkoff, co-founder of the Tribeca Film Festival, approached me about a brainstorm: an event recognizing and celebrating breakthrough innovators. Potential customers for our ideas have a predilection for thinking more about what they are already thinking, of scaling the learning curve they are already on.