article thumbnail

Successful Companies Don’t Adapt, They Prepare

Harvard Business Review

In 1960, Harvard professor Theodore Levitt published a landmark paper in Harvard Business Review that urged executives to adapt by asking themselves, “What business are we really in?” It invests heavily into research and allows promising projects to incubate at its Google X division. Jennifer Maravillas for HBR.

article thumbnail

Healthy Habits Of Successful Leaders – An Expert Roundup

Joseph Lalonde

Michael Levitt, CEO of BreakfastLeadership.com. He could have attributed their success to more advanced technology, better marketing, or thinking differently. Sandip Roy of Happiness India Project. I don’t do anything related to my work (web development/programming), including work on my own hobby projects.

article thumbnail

The GOP Needs a New Product, Not a New Brand

Harvard Business Review

The latest example is the 100-page Growth and Opportunity Project (GOP, get it?) It could well be that a charismatic candidate who appealed to minorities, made better use of campaign technology, and embraced some modest policy changes (mainly on immigration and gay marriage) could sweep Republicans back into the White House.

Brand 8