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Why Some Digital Companies Should Delay Profitability for as Long as They Can

Harvard Business Review

In the world of technology: the more of something you make, the more valuable it can become. This has led to high levels of AWS specific investment from innovators like CloudHealth Technologies, Qubole, Mapbox, and the like. That ecosystem investment reinforces the value proposition and drives more developer adoption.

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How Marketers Can Avoid Big Data Blind Spots

Harvard Business Review

Overcoming “short-term-ism”. One major blind spot for marketers to be aware of is “short-term-ism” that most analytics engender. The reality is that the majority of marketing activities have both a short- and long-term impact on sales. One consumer food brand almost fell into this short-term trap.

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What Xerox PARC Learned About Executing on Open Innovation

Harvard Business Review

At that time it was hard for PARC to understand how much we needed to invest in a new technology before approaching partners to work together in commercialization. Potential open innovation partners can't always immediately envision later-stage business opportunities from early-stage technology seeds. Net Present Value ).

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Shape Strategy With Simple Rules, Not Complex Frameworks

Harvard Business Review

Rail accounted for only 20% of long-haul shipments in Brazil, compared with 80% in most countries. Any proposal, the rules said, should: remove obstacles to growing revenues, minimize up-front expenditure, provide benefits immediately (rather than paying off in the long term), and. reuse existing resources.

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What If Investors Who Held Their Shares Longer Got More Voting Power?

Harvard Business Review

” Laying out their data, they find that long-term oriented companies create more financial value and more jobs. I agree with their vision of a future in which more companies focus on the long term and become more productive for the world (their findings accord with my own work on the dangers of short-termism ).

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