Loyalty, Niche Marketing and Operations

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Loyalty

Niche Marketing

Operations

Ready to Grow Your Business? How to Appeal to Niche Audiences

Strategy Driven

JUNE 22, 2018

Loyalty is the key word here. When your operational and back office processes are aligned you work efficiently and productively. You may also recognize that you are not servicing niche audiences and that you have gaps in your products’ appeal. Here are 5 signs that you are ready to expand: 1. You have a loyal customer base.

Audience

Audience Niche Marketing How To Marketing Strategy

The New Merchants of Data: Creating a More Equitable Exchange of Data Between Digital Businesses and their Customers - SPONSOR CONTENT FROM MICROSOFT

Harvard Business Review

NOVEMBER 14, 2017

This is data that comes through search engines, social media platforms, loyalty points and other digital transactions, such as dynamic cookies. Now the rise of digital technologies has added a third construct: data equity. But as Lanier rightfully questioned — who ultimately owns this data?

Content

Content Niche Marketing Discount Travel

Leadership Digital

Ready to Grow Your Business? How to Appeal to Niche Audiences

The New Merchants of Data: Creating a More Equitable Exchange of Data Between Digital Businesses and their Customers - SPONSOR CONTENT FROM MICROSOFT

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